Hampton Jitney: what can one van do?
Founded in 1974 by entrepreneur and businessman James Davidson, Hampton Jitney is a bus operator that forever changed the way people travel between New York City and the Hamptons. Since its inception, the company has grown from a single van to a fleet of over 40 buses that provide luxury transportation to thousands of riders each year.
How it all began
James Davidson had been traveling between New York City and his home in East Hampton for years when he noticed something—there was no reliable or affordable public transportation option for those making the trip. With no other options available, people were forced to take expensive taxi cabs or rent cars just to make the journey.
Seeing an opportunity, James decided to launch his own bus service—the Hampton Jitney—in 1974. His first bus was a modest Ford van with 17 seats; however, it quickly grew in popularity due to its low cost and reliable service. Within just a few years, he expanded his fleet to include multiple buses with amenities like air conditioning and reclining seats that made traveling more comfortable.
Of course, running a business isn’t easy—and there were certainly challenges along the way. However, James persevered thanks to hard work and dedication. He also credits much of his success to “the power of word-of-mouth advertising”; as news of his excellent service spread throughout Long Island and beyond, more people began using the Hampton Jitney each year. As demand increased, so did the fleet size.
Onboard with Rally OurBus
Already a popular choice among travelers, Hampton Jitney’s partnership with Rally OurBus added a new dimension to its offering. Seamless app-based booking and an expert customer service team enhanced the experience for riders. Rally OurBus opened up innovative ways to generate demand, reaching out to a wider network of destinations.
The story of Hampton Jitney is an inspiring example of what can be achieved when you capitalize on an opportunity. From humble beginnings with one van in 1974, this small business has grown into one of the most successful companies in the industry today – all without sacrificing quality or customer satisfaction along the way. Therein lies a lesson for small business owners – you don’t need millions of dollars (although it certainly helps) or decades of experience to turn a good idea into a successful, enduring enterprise. Determination and honest, hard work can get you there.